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Music · Artist development & live content

Jaylenn

Pre-management for singer-songwriter Jaylenn: contract review, artist development and a bedroom series of stripped-back live covers.

Client

Jaylenn

Services

Pre-management, contract review, artist development, music video production, social content

Year

2025

Location

Budapest

Jaylenn

The Brief

Jaylenn is a Budapest-based singer-songwriter at the start of her career. GROOVE Media worked with her in a pre-management role: reviewing contracts alongside her, shaping her artistic direction, and producing the content that introduces her voice to new listeners.

The Challenge

Early in a career, the decisions that matter most happen before the first big release: which agreements to sign, how to sound and look, and what to show the world first. Jaylenn needed a partner to think those through with her, and a body of work that lets her voice speak for itself.

The Approach

We reviewed contracts alongside the artist, worked with her on artist development, and produced her bedroom-series music videos and social content, plus promotional assets for her live shows.

The bedroom series is five stripped-back live covers, each filmed in one intimate room: